If someone tells you that “Mavens can lie behind tipping points”, you might be excused for feeling somewhat in awe as you try to decode a complex statement with a low-frequency adjectives used to explain a neologism.
But if you are expecting to read of a great idea and are told that experts and connoisseurs are more influential that amateurs and philistines, you might be excused for thinking the author just didn’t get enough sleep that night.
Of course “Maven” is merely the Yiddish word for Expert.
The motto?: If you’re low on sparkle, add a foreign language! Poor Edgar Allen Poe – he’d be rolling in his grave.